Brooklyn's Trusted Beauty Supplier

Professional Beauty Supplies
for Every Look

From salon-grade hair treatments to precision nail tools — we stock everything professionals and beauty enthusiasts need, all under one roof in the heart of Brooklyn.

Professional beauty supplies and products displayed at Alpha New York Beauty Supplies

Est. in Brooklyn

Serving Beauty Professionals

5,000+

Products Available

Wholesale

Pricing Available

Brooklyn, NY

468 Avenue P

Trusted

By Professionals

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Our Collection

Everything You Need to Create

From colorists to estheticians, nail technicians to salon owners — browse our curated selection of professional-grade beauty supplies.

Professional hair care products including shampoos, conditioners, and treatments

Hair Care

Professional shampoos, conditioners, treatments, color products, and styling tools from top brands trusted by salon professionals.

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Professional skin care products and treatments

Skin Care

Facials, moisturizers, serums, peels, and spa essentials — premium skin care products for estheticians and home use.

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Professional nail supplies including gel polish, tools, and nail art

Nail Supplies

Gel polishes, acrylic systems, nail art tools, lamps, and everything nail technicians need — from beginners to masters.

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Professional makeup products and cosmetics

Makeup

Professional-grade cosmetics, brushes, palettes, and color products for makeup artists and beauty enthusiasts alike.

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Salon tools and beauty equipment

Tools & Equipment

Hair dryers, styling tools, salon chairs, manicure stations, and professional equipment built to last.

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Wholesale & Bulk Orders

Special pricing for salons, spas, and beauty schools. Stock up on your favorites at competitive rates with volume discounts.

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Interior of Alpha New York Beauty Supplies store
Beauty supply products on display at Alpha New York
Shelves stocked with beauty products
Professional beauty product display
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Brooklyn

Proudly Local

About Us

Your Neighborhood Beauty Destination

Located on Avenue P in Brooklyn, Alpha New York Beauty Supplies has been a go-to destination for beauty professionals and enthusiasts who demand quality without compromise.

We believe that great beauty work starts with great products. That's why we carefully curate our inventory — from salon staples to niche imports — so you can find everything you need in one visit. Whether you're a licensed professional stocking your salon or a DIY beauty lover building your collection, we're here to help.

Expert Guidance

Knowledgeable staff ready to help

Curated Selection

Quality brands, trusted products

Wholesale Pricing

Competitive rates for bulk orders

Local & Accessible

Easy to find in central Brooklyn

Why Choose Us

The Alpha Difference

We're not just another beauty supply store. Here's what sets us apart in Brooklyn's beauty community.

Premium Brands

We partner with trusted manufacturers and carry only products that meet professional standards — no fillers, no compromises.

Fair & Transparent Pricing

Retail and wholesale rates that make sense. No hidden fees, no surprise markups — just honest pricing on every product.

Wide Inventory

From everyday staples to specialty imports, our shelves are stocked so you can walk out with everything you need — no hunting required.

Convenient Location

Right on Avenue P in central Brooklyn — easy to reach, easy to park, and welcoming to walk in any time during business hours.

Personal Service

We know our customers by name. Get personalized recommendations and product advice from a team that genuinely cares about your success.

Quality Guaranteed

Every product we sell is authentic and sourced directly from authorized distributors. When you buy from us, you buy with confidence.

Ready to Elevate Your Beauty Business?

Visit us at 468 Avenue P in Brooklyn, or give us a call — we'd love to help you find exactly what you need.

Get in Touch

Visit Us or Send a Message

We're always happy to help. Stop by our Brooklyn store, call us, or drop an email — we'll get back to you promptly.

Our Location

468 Avenue P

Brooklyn, NY 11223-1902

Get Directions

Call Us

(800) 850-1298

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Email Us

alphabeautyny@gmail.com

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Send Us a Message

Have a question or need a quote? Fill out the form and we'll get back to you as soon as possible.

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